A great content marketing platform will help you get the most from your marketing efforts. There are many platforms you can choose from: StoryChief. CoSchedule. Percolate. HubSpot. No matter which platform you choose, your business will benefit regardless of which one. Below are pros and cons to each. Let's take a look at each option and see which one works best for you.
StoryChief
StoryChief will help you implement a content strategy. StoryChief's intuitive interface will simplify your content marketing campaigns. You can pick which platforms you wish to publish on, as well as automate the publishing of content and speed up your content review. You can also integrate social media campaigns directly into your content. With this tool, your content will be promoted across various channels instantly.
This software allows marketing agencies to easily run successful content campaigns and scale up their businesses. It integrates seamlessly with clients' CMS systems as well as social media channels to simplify collaboration and publishing. StoryChief claims it can increase customer engagement, sales, as well as digital footprint. The marketing calendar offers a complete view into content performance. It also allows marketers to manage every aspect of the content cycle from one central location.
CoSchedule
You're searching for a content management platform that can help you manage your schedule? Then you're in the right place. CoSchedule's calendar allows you to create posts and monitor social media. Drag-and-drop functionality allows you to easily move campaigns from one month to the next. It's easy to keep track of everything and make sure that your marketing efforts get the attention they deserve.
CoSchedule makes it easy to create social campaign without having to post blog posts. You don't need to spend time creating social posts. Instead, use templates to quickly put together a schedule. You can also add a single social media post to a campaign and save it as a template. CoSchedule allows you to promote previous blog posts. It can also be used to send emails and schedule social posts.
Percolate
Percolate is a content-marketing platform that helps you create, deliver, track, and analyze content. It offers solutions that introduce visibility to the marketing process, and it is integrated with other systems and tools. It recently received additional funding and has added premium prospecting capabilities. Find out more about the platform by reading on. You will be glad that you did.
The powerful content management system allows marketing teams to manage campaigns and create content all from one place. Percolate makes it easy for marketers to collaborate across departments, teams and has enterprise-grade approval chain and an editor for editing content. Percolate can also provide customizable topic and tag analytics to help you track the success of every campaign. Percolate can also be used by marketers to create editorial calendars and manage content for various channels and teams. Percolate makes it easy to manage social networks and track users' interactions.
HubSpot
HubSpot is a content marketing platform that can help you attract customers. HubSpot connects companies with leads by offering value to users. HubSpot also tracks user behavior to follow up on them. This is an excellent way for your business to achieve its goals. However, you must use the right platform.
Perhaps you are new to the world of content marketing. HubSpot is a great tool that can help you create a foundation for your content marketing program and capture more leads. It also converts them into sales. You should be aware of the common mistakes that can be made when using HubSpot. Here are 38 of the most common mistakes HubSpot clients make. One of the biggest struggles is converting leads into opportunities.
Scripted
The Scripted marketing platform for scripted content offers a variety writing services, collaboration and analytics to help optimize the performance and measurement of your content. It automates creating content using tools such as collaborative editing, approval, writing tools, and more. The platform also features a marketplace of freelance writers. If you are ready for a writer to work for you, sign up today to start your project.
You will need a content plan to begin using Scripted. A content strategy will help you to achieve your business goals. This might be a complicated process. It is important to communicate your content ideas and goals with your team. Scripted, however, can make the process much easier thanks to its recommendations. The recommendation feature of Scripted uses artificial intelligence to optimize content prior to it being written.
FAQ
How many hours per semaine should I dedicate to content marketing
It all depends upon your situation. You might not have to spend much time on content marketing. If you are trying to attract traffic to your site, however, you may need to invest at least 1 hour each day.
How much does content marketing cost?
Prices for content marketing vary depending on whether the solution is outsourced or managed by you. Outsourcing content management services is typically cheaper than hiring full-time workers, which allows you scale quickly when your needs change.
HubSpot research indicates that the average cost of outsourcing content production for B2B firms is $5 per lead, while it costs $22 per consumer brand lead.
There are many web resources that offer free content marketing tools, which you can use to create compelling content that converts.
There are many ways to create optimized content for search engines like Google and Bing. For example, you can write original articles, guest post on blogs, curate content from other websites, and repurpose existing materials.
You will need to know how to create great content if you decide to go the self-produced content route. But once you master it, producing content will be relatively easy.
First, create simple landing page using WordPress. Next, start building your site. This allows you to create a portfolio.
What is one of the main goals of content marketing?
Content marketing is about creating valuable and relevant content for customers. This can be done via email campaigns, blog posts, white papers, and other channels. Delivering value is key.
Statistics
- We found that 40% of businesses don't have a documented strategy yet. (semrush.com)
- According to our research, brand awareness, attracting traffic, and generating leads remain the key content marketing goals in 2022. (semrush.com)
- According to research compiled by Coschedule: Companies that publish 16+ blog posts a month get as much as 3.5x as much traffic as those that publish 0-4 posts a month. (criteo.com)
- To further show the importance of this, 89% of people have stopped doing business with a company because of a poor experience. (neilpatel.com)
- According to our research, 65% of companies with very successful content marketing in 2021 ran content audits at least twice a year. (semrush.com)
- Measure your goals with a progress indicator of 0-100%. Make your goals collaborative and transparent (semrush.com)
- Companies that use content marketing see approximately 30% higher growth rates than businesses not using it. (mailchimp.com)
- This marketing strategy landed Ford a 15.4% conversion rate. (neilpatel.com)
External Links
How To
What Is A Content Marketing Plan?
A content marketing program (CMP), or content marketing plan, is a strategic document that helps to establish your goals, objectives, as well as strategies for developing and executing a website. It's a roadmap for reaching those goals through content creation and distribution.
The CMP is usually broken down into three main areas:
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Your overall strategy. What are your goals?
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Your content strategy. Where are the best people to write, curate, distribute and promote your content?
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The strategies you'll use in order to implement your strategy. What channels will your content be shared on? What content types will you create?
These are the four essential components of a CMP that is effective:
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Goal Setting: Define your audience and define KPIs to measure success.
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Audience Research - Understand your ideal customers so you know exactly where to look for them.
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Strategy – Create a clear vision for where you are going. Divide it into smaller chunks.
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Execution - Be realistic about your expectations and when you will see the results of your efforts.